HEAVYS Weekly Breakdown
talking about Ozzy Osbourne,
Slipknot, and new releases.
“The news was revealed at Licensing Expo in Las Vegas on Wednesday (May 20), when Osbourne’s son, Jack Osbourne, announced the project during a discussion about the future of Ozzy’s brand that also included Ozzy’s widow, Sharon Osbourne. “It’s kind of scary how it’s really very accurate,” said Jack at the event, according to a recap from Licensing Expo organizer License Global. “He will exist digitally as himself for as long as we have computers. Technology has come such a long way to where it’s almost drag and drop. You could shoot a template for a commercial … literally prompt what you want Digital Ozzy to do in that commercial and you just drop it in. It’s that simple now.” The Ozzy avatar is the result of a partnership between Hyperreal — which describes itself as a “digital human technology company” that uses patented “Digital DNA” technology to create digital avatars — and Proto Hologram, described as a “hologram and AI spatial compute platform in entertainment, healthcare, education, finance, retail and more.” (Billboard)
“Turning the page on what promises to be a bold creative chapter, Hunnu Rock pioneers THE HU — Galaa (morin khuur, throat singing); Jaya (tumur khuur, tsuur, throat singing); Enkush (morin khuur, throat singing); and Temka (tovshuur, throat singing) — proudly announce their forthcoming third full length album, HUN, out JULY 24 via BETTER NOISE MUSIC. Alongside the album news, the band has unleashed a hypnotic new single entitled “Lost Soul” (Feat. Jonny Hawkins of NOTHING MORE). It marks the first collaboration between the Gold-certified global phenomenon and Hawkins. Across the song, the percussive groove-laden soundscape resembles the extremes of Mongolia’s fickle and unforgiving climate. A head-nodding riff tosses and turns beneath propulsive verses, giving way to a melodic refrain from Hawkins who croons the infectious chorus, “Born to be a lost soul.” These English-sung affirmations lock into a seamless volley with traditional Mongolian chanting, uniting styles and cultures in one burst of boundary-breaking energy. Resounding beyond all borders, the song trumpets a message of resiliency, fortitude, and strength that translates positively into any language and anywhere in the world. Regarding the song, Galaa comments “We have been unpacking our surprises one by one. Hunnu Rock transcends through culture and in that respect, we have made ‘Lost Soul’ with Jonny Hawkins. To be not lost on your life journey, not losing your values, and go through life and having a courage to face the life obstacles are messages we are sending our fans through this song ‘Lost Soul’ and in our next album, HUN. ” (Press Release)
